Crayola / Most Important Birthday 🎂🎁🖍️

We learned that age 9 is a critical turning point — a moment of truth most parents don’t realize is an important crossroads. It’s the age when society begins chipping away at kids’ creativity. So we turned that moment into a movement—one that urges parents to protect their child’s creative spark and empowers kids to take charge of their own creative moments at the exact age they’re ready for it.